Reference material
The Hoplite
Brand Kit
Logo, color, type, imagery, effects, and media — every asset copyable in place.
Logo
Hoplite
Both lockups pair a mark with the wordmark set in Funnel Display at −2% tracking: the full charging war-horse, and the compact cut with the © tucked at its flank for app icons, stamps, and small print. Keep the pairing intact — fixed gap, optically centered, flat ink on brand grounds.
Logo mark
The mark is drawn on a fixed construction grid — red guides govern every curve. Never redraw, rotate, outline, or re-space it; place it only on the three brand grounds.
Compact mark
The compact mark follows the same geometry — one grid, one set of guides, the © locked to its bottom-left corner.
Word mark
The word mark is Funnel Display, always at −2% tracking. Descriptors hang off it in small caps: the product reads Hoplite ©LLM, the domain reads Hoplite.sh.
Hoplite©LLM
Hoplite.sh©LLM
Hoplite©sh
Avatar
Profile tiles sit on the three brand grounds at a 27% corner radius, the compact mark centered with its © intact.
Pixel logo + font
The mark degrades through the dither ladder and the type follows — Redaction 100 under the roughest cut, stepping down to the clean mark over Redaction plain.
Color
Color Usage
Three primaries carry the system: Brand Orange ignites actions and accents, Primary Black carries type and marks, and the warm white ground is where everything lives. Gray is the working neutral in between.
Gradients
Gradients behave like embers — a ground tone burning into Brand Orange at the base. Never blend two hues side to side; heat always comes from below.
Typography
Typeface
Funnel Display leads every headline with Funnel Sans behind it for body copy. Redaction carries secondary and emphasis moments, and mono handles anything that ships as code.
Funnel Display
RegularFunnel Display
MediumFunnel Sans
RegularRedaction
RegularRedaction 35
ItalicFunnel Sans
MonoFunnel Display
RegularFunnel Sans
RegularFunnel Sans
RegularFunnel Sans
RegularFunnel Sans
RegularFunnel Sans
RegularFunnel Sans
MonoBebas Neue
Redaction Typeface
Redaction ships in numbered cuts — the number is the bitmap degradation. Ten is nearly clean type; one hundred is shattered. Climb the ladder as the moment gets louder.
Redaction
ItalicRedaction 10
ItalicRedaction 20
ItalicRedaction 35
ItalicRedaction 50
ItalicRedaction 70
ItalicRedaction 100
Italicimagery
Brand Imagery
Greek monuments against far-future megastructures, rendered in one ink through a hard Bayer dither. Shoot wide, light from the haze, and let the architecture do the talking.






Effects
Brand texture
Every image passes through the dither before it ships. The recipe below is the house setting — Bayer 4×4 at 1.1 intensity, mono palette — dialed in at grainrad.com.
Media
Banners
Ready-made compositions for social and launch surfaces — the wordmark, the dither grounds, and the ember gradient in fixed arrangements. Pick one; don't invent new ones.
Hoplite.sh©LLM
Deploy Cloud Code
Agents Effortlessly
Deploy Cloud Code
Agents Effortlessly
Hoplite©LLM
Backed byYCombinator11777
Deploy Cloud Code
Agents Effortlessly
Hoplite©LLM
Backed byYCombinatorDeploy Cloud Code
Agents Effortlessly
Hoplite.sh©LLM

Cloud Code
Agents
Hoplite.sh©LLM
Profile avatar
Square-format marks for profile surfaces: the charging horse over its pixel glyph, on each of the three grounds.



